8.25.2013

Zurg PS3 Commercial

In 2010, I worked on the Toy Story 3 Video Game. Disney had an agreement with Sony to make Zurg a playable character on the PS3 version of the game. Our studio was asked to pitch some ideas for a commercial promoting this to the public, and this is my (ultimately rejected) idea. The idea that was used was cleaner, simpler and more elegant, a must for a fifteen second commercial. However, I really liked the acting and character interaction I was able to inject into these storyboards, so I thought I’d share them here. 


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